The Greatness Blog

Monica McKitterick: Remarkable Business Model Success

Discover how Monica McKitterick, Founder of Impact Family Wellness, went from 23 patients to over 1,000 and counting. Get ready to be inspired by this champion!

Welcome back to our Champion Series, where we continue to showcase inspiring stories of exceptional individuals who have made a significant impact in the world of business and entrepreneurship through their determination, creativity, and resilience. In this edition, we are thrilled to introduce you to Monica McKitterick, the Founder of Direct Primary Care (DPC), an innovative healthcare model that focuses on building personal relationships with patients and providing personalized care.

Monica started her journey with just 23 patients and has since grown her practice to over 1,000 patients and counting! After spending a decade in the insurance-based system, Monica decided to take matters into her own hands and establish a healthcare model that prioritizes quality care, transparent pricing, and exceptional service. In our exclusive interview, Monica shares her tips on growing her practice and the challenges she has overcome along the way.

 

Get ready to be inspired by Monica’s story, as she discusses her experiences as a healthcare leader, the benefits of the Direct Primary Care model, and her commitment to revolutionizing the healthcare system. Join us as we uncover the remarkable journey of Monica McKitterick, a true champion in the world of healthcare and patient-centered care. 😊 #champions

 

Monica McKitterick, Founder  of Direct Primary Care

 

 

Can you tell us a little about your business and how you got started?

 
 
I was done with the cattle call of typical healthcare and knew there was a better way. Realized by cutting out the insurance company we can provide amazing care at affordable prices. Our members love our care.
 
 

What have been some of the biggest challenges you’ve faced as a business owner and leader?

 
The lack of knowledge of our healthcare model is our biggest struggle.
 
 

How have you been able to overcome those challenges and continue to grow your business?

 
Networking, speaking to groups, getting involved in the community
 
 

What advice would you give to other business owners who are facing similar challenges?

 
Don’t expect everyone you meet to need your product or service. Be authentic and listen and they will share your product or service with someone who does need it.
 
 
 

Can you share a specific piece of data that you are proud of and why?

 
I started with 23 patients when I opened my doors 4 years ago and now have over 1150 patients and 4 full time employees
 
 

How have you leveraged the local community to support and grow your business? 

Word of mouth and community support has been our best marketing plan. Without our amazing community we would not be where we are today.
 

In your opinion, how can businesses best combine online and offline strategies to reach and engage customers effectively?

 
It’s all about relationships and building them on and offline. Providing a solution to someone’s problem is the key to engagement.
 
 
 

Finally, what does being a community champion mean to you?

 
Being involved in the community means everything to me. I’ve never lived in such a supportive area and wouldn’t be where I am today without it. As I continue to grow my business into neighboring cities I look forward to growing the community and learning about the business owners around me.
 
🥳 Monica’s success story is just amazing! Congrats on your success!
 

About Impact Family Wellness:

 

After spending 10 years in the insurance based system, our founder, Monica McKitterick, had had enough of it.  Seeing 30+ patients a day and spending 3-5 minutes with them was simply not why she went into health care.  Direct Primary Care allows us to spend 30-60 minutes with patients to ensure we understand their health and wellness goals.  Offering care via text/phone to make care convenient, efficient, and avoid lost time and money is one of the benefits we love best!   Keeping care affordable and having transparent prices as well as offering exceptional care are just a few ways Impact Family Wellness is helping to revolutionize the healthcare system.

Sound too good to be true?

 Schedule a free in office meet and we will show you how healthcare was meant to be!

  • Voted Top Family Practice by Hill Country News
  • 1,000+ members
  • 24+ years of combined experience
  • Certified Family Nurse Practitioners
  • 270+ 5-star Google Reviews

Check out all our info and register on our website www.impactfamilywellness.com.

 
 
Want to get featured in our Champion Series? Click here to learn more. 
 

About MFG-Agency:

 

MFG is a demand generation agency that specializes in identifying and creating growth opportunities for businesses. We understand that many companies engage in marketing efforts but often struggle to develop a solid marketing strategy and accurately measure the value of their campaigns. This can lead to disappointing ROI and dwindling motivation.

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